Balance Scorecard

GHANA INSTITUTE OF guidance AND PUBLIC ADMINISTRATION (GIMPA) MBA (PROJECT MANAGEMENT OPTION) GMBA 799 STRATEGIC MANAGEMENT STUDENT NAME: EMMANUEL SESSOU STUDENT ID NUMBER: MBAE 10040217 headway: Write a short note on the match Scorecard Balanced Scorecard Basics The balanced placard is a strategic planning and management system that is used extensively in business and industry, government, and nonprofit physical compositions worldwide to align business activities to the imaging and strategy of the organization, improve internal and external communications, and monitor organization performance against strategic goals. It was originated by Drs. Robert Kaplan (Harvard Business School) and David Norton as a performance measurement framework that added strategic non-financial performance measures to conventional financial metrics to give managers and executives a more balanced sight of organizational performance.  The balanced scorecard has evolved from its early use as a simple performance measurement framework to a full strategic planning and management system. The balanced scorecard retains traditional financial measures.

But financial measures tell the accounting of past events, an adequate story for industrial age companies for which investments in long-term capabilities and customer relationships were not critical for success. These financial measures are inadequate, however, for guiding and evaluating the journey that information age companies must enlighten to create future value through investment in customers, suppliers, employees, processes, technology, and innovation. The balanced scorecard suggests that we view the organization from four perspectives, and to word metrics, collect data and analyze it relative to each of these perspectives: The eruditeness & Growth Perspective, The Business Process Perspective, The Customer Perspective and The financial Perspective The Learning & Growth Perspective This perspective includes employee training and... If you want to shoot a full essay, order it on our website: Orderessay

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