Google

Google Table of contents Introduction and Background2 Environmental Analysis2 organisational Culture4 Ethics6 Corporate sociable Responsibility (CSR)7 strategic Management8 Organizational Structure and Design11 Alignment13 concomitant cxv Appendix 216 Endnotes19 Introduction and Background Google has established itself as a household name, as the largest internet search locomotive and advert corporation in the world. Since the confederacys macrocosm in 1997, it has grown significantly. As it stands, the attach to has 23 jillion dollars in revenue, and 6.5 jillion dollars in profits. They currently employ oer 20,000 employees throughout the world. This is a young type of organization that relies on innovation and new technological advancements to continue their rapid growth. Currently, the company offers several contrastive types of services available on their website, aside from advertisements and internet search capabilities: Google maps, tel ecommunication, news, email, and Google books.

The companys founders, Larry Page and Sergey Brin, atomic number 18 still with the company, performing as President of Products and President of applied science; furthermore, they are part of the senesce of Directors along with Eric Schmidt, Chairman of the Board and principal Executive Officer (refer to Appendix A). They believe that way on their drug drug users is the key to their success. Page and Brin believe that better, and faster user interface assists in keeping up with users needs. This philosophy has allowed Google to remain competitive with companies such as chawbacon and Microsoft. Furthermore, this principle has encourage d investors to return a very profitable re! turn rate for shareholders, with a 26.3% annual rate for limit five years. Additionally, Google continues expansion into new territories, such as unsure telecommunications; their recent launch of Google Phone has further improved the companys image, and made Google even more recognizable than before....If you necessity to get a full essay, order it on our website: OrderEssay.net

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